SFPP 06: How To Create An Authentic Brand With Amy and Jordan Demos

SFPP 06: How To Create An Authentic Brand With Amy and Jordan Demos

Four years ago I paid a graphic designer $2500 to rebrand my photography business as a luxury service.

That $2500 ended up being one of the best investments I ever made.

As a result of that rebranding we now attract 10-20k weddings.

Branding your photography business plays a major role in not only the amount of money you'll make, but also the clientele you'll attract.

I've seen first hand the power branding can have on your business, so when I was planning out the topics I wanted to cover on the podcast, branding was at the top of the list.

That's why I invited Amy & Jordan Demos to be guests on today's show.

When I think about who's doing branding well in the photography industry, Amy & Jordan are the first people that come to mind.

Amy & Jordan have had their work featured in People Magazine, E! Online, The Huffington Post, and they were speakers at WPPI last year.

Basically, they're killing it.

In this episode I talk to Amy & Jordan about why branding is so important and how you can create your own authentic brand.

The Most Important Image On Your Photography Website

The Most Important Image On Your Photography Website

There is one image on your website that should be better than (or as good as) any other shot that you have taken.

Your own headshot.

When the prospective client sees your headshot, great opinions will be formed about who you are, what you do, and whether or not you're the right fit for them…all in about 1/10th of a second!

This transcends just wedding photography.

This is for ALL photographers.

Here are five reasons why you MUST have an amazing head shot.

SFPP 05: From Zero To Six Figures With Cole Humphus

SFPP 05: From Zero To Six Figures With Cole Humphus

I'm super excited about today's podcast guest.

This week I sat down with Cole from Cole's Classroom.

Cole is a self taught wedding photographer who hustled his way to the top of one of the most crowded wedding photography markets in the country.

In this episode we talk about how Cole went from having zero experience to building a massively successful wedding photography business and what it took to get there.

But what's interesting about Cole is that he doesn't have just one success story, he has two.

After Cole created a thriving wedding photography company he transitioned to education to help other photographers do the same.

In two years Cole has grown his website from nothing to one of the largest photography communities online and has attracted over 100k+ fans.

How To Review The Six Figure Photography Podcast On iTunes

How To Review The Six Figure Photography Podcast On iTunes

Reviews are a critical part of any platform, they help separate the signal from the noise.

If you enjoy listening to the podcast and want to help it gain more exposure and attract bigger name guests, I'd be super appreciative if you could take 5 minutes and leave an honest review of the show. I read every one of them.

Not sure how to leave me a 5 star review on iTunes? Follow the instructions below.

 

Desktop Instructions
Step 1: Go to this link http://apple.co/1NFULQD
Step 2: Click view in iTunes
Step 3: Subscribe if you haven't yet
Step 4: Click over to the “Ratings and Reviews” tab
Step 5: Click “Write Review”

 

iPhone Instructions
Step 1: Go to the “Podcast” App
Step 2: Search for The Six Figure Photography Podcast
Step 3: Click subscribe if you haven't yet
Step 4: Click over to the “Reviews” tab
Step 5: Click “Write Review”

SFPP 04: How To Differentiate Your Photography Business With Bradford Rowley

SFPP 04: How To Differentiate Your Photography Business With Bradford Rowley

Have you ever been told that you're too expensive?

Do you ever wonder how to compete with “cheap” photographers who offer their services for nothing?

Today I'd like to introduce you to Bradford Rowley.

Bradford runs three successful studios and is one of the most expensive portrait artists in the country.

In this episode we talk about how Bradford built a multi million dollar photography business, the key lessons he learned along the way, and the secret to competing with cheap photographers.